{"id":25711,"date":"2024-11-21T11:04:59","date_gmt":"2024-11-21T10:04:59","guid":{"rendered":"https:\/\/www.amec.es\/?page_id=25711"},"modified":"2026-03-05T15:34:21","modified_gmt":"2026-03-05T14:34:21","slug":"exportar-amb-exit-eines-i-recursos-per-a-la-internacionalitzacio","status":"publish","type":"page","link":"https:\/\/amec.es\/ca\/exportar-amb-exit-eines-i-recursos-per-a-la-internacionalitzacio\/","title":{"rendered":"Com promocionar productes en mercats internacionals amb intel\u00b7lig\u00e8ncia artificial"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"25711\" class=\"elementor elementor-25711 elementor-25710\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-20f2eca elementor-section-height-min-height elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"20f2eca\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b397ef9\" data-id=\"b397ef9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-925e3e5 elementor-widget elementor-widget-spacer\" data-id=\"925e3e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf3477 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"7bf3477\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.amec.es\/agenda\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"Consulta altres activitats\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-double-left\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.amec.es\/agenda\/\" >\n\t\t\t\t\t\t\tConsulta altres activitats\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c8c893 elementor-widget elementor-widget-spacer\" data-id=\"8c8c893\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e67fe96 elementor-widget elementor-widget-heading\" data-id=\"e67fe96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Com promocionar productes en mercats internacionals amb intel\u00b7lig\u00e8ncia artificial<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef1dc8f elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-global elementor-global-48210 elementor-global-159 elementor-widget-divider\" data-id=\"ef1dc8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63205bc elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"63205bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar-alt\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">15 i 16 de juny 2026 - De 10:00 a 12:00  <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-map-marker-alt\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Sessions en l\u00ednia<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-money-bill-alt\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Formaci\u00f3 bonificada. Programa Accelera Pime <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-250aa52 elementor-section-stretched elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"250aa52\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7722d73\" data-id=\"7722d73\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dcf2bf5 elementor-widget elementor-widget-heading\" data-id=\"dcf2bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Per qu\u00e8 no te la pots perdre?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc040c elementor-widget elementor-widget-text-editor\" data-id=\"1fc040c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Els models LLM (Large Language Models) de <strong>la IA han revolucionat la creaci\u00f3 de contingut i les estrat\u00e8gies de m\u00e0rqueting digital internacional,<\/strong> facilitant enormement el desenvolupament d&#8217;accions adaptades a mercats internacionals.<\/p><p>Aquestes eines permeten <strong>generar anuncis, imatges, v\u00eddeos, textos i estrat\u00e8gies multiling\u00fces amb gran precisi\u00f3 i efici\u00e8ncia, i<\/strong> es converteixen en aliades essencials per a les empreses que volen promoure els seus productes globalment.<\/p><p>Aix\u00f2 no obstant, l&#8217;\u00fas d&#8217;aquestes tecnologies tamb\u00e9 <strong>presenta desafiaments, com ara la necessitat d&#8217;ajustar els continguts a les particularitats culturals, idiom\u00e0tiques i de consum de cada mercat objectiu.<\/strong><\/p><p><strong>En aquest curs s\u201festablir\u00e0 una metodologia pr\u00e0ctica per dissenyar i executar accions de promoci\u00f3 internacional omnicanal amb l\u201fajuda d\u201feines d\u201fIntel\u00b7lig\u00e8ncia Artificial.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-78e87b2\" data-id=\"78e87b2\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c6a68c elementor-widget elementor-widget-menu-anchor\" data-id=\"9c6a68c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"formulari\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9e6d12 elementor-widget elementor-widget-heading\" data-id=\"b9e6d12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Apunta't a la formaci\u00f3: Com promocionar productes a mercats internacionals amb 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Indica el teu codi de descompte \">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-html elementor-field-group elementor-column elementor-field-group-field_313e3ef elementor-col-100\">\n\t\t\t\t\tD'acord amb la Llei org\u00e0nica 3\/2018, de 5 de desembre, de protecci\u00f3 de dades personals i garantia dels drets digitals (LOPDGDD), les dades personals recollides en aquest formulari seran objecte de tractament per part d'AMEC amb la finalitat de posar-nos en contacte amb vost\u00e8 i oferir una resposta a les consultes plantejades per mitj\u00e0 del present formulari. La base legal per al tractament de les vostres dades \u00e9s el vostre consentiment, el desenvolupament de mesures precontractuals o contractuals, el compliment d'obligacions legals i\/o l'inter\u00e8s leg\u00edtim d'AMEC. Es podran exercir els drets dacc\u00e9s, supressi\u00f3, rectificaci\u00f3, oposici\u00f3, portabilitat o limitaci\u00f3 mitjan\u00e7ant correu electr\u00f2nic a ladre\u00e7a amec@amec.es. En tot cas, els interessats tenen dret a presentar una reclamaci\u00f3 davant l'Autoritat de Protecci\u00f3 de Dades corresponent. Les dades personals proporcionades es conservaran pel per\u00edode legalment o contractualment previst, o mentre es mantingui el consentiment de linteressat. No es fa cessi\u00f3 de les dades recollides, excepte per obligaci\u00f3 legal o cessions autoritzades per llei. Preguem, comuniqueu de forma immediata a amec@amec.es qualsevol canvi o modificaci\u00f3 que es produeixi en relaci\u00f3 amb les dades que ens heu proporcionat, a fi que aquestes responguin amb veracitat a la vostra situaci\u00f3 personal en tot moment.      \t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-checkbox elementor-field-group elementor-column elementor-field-group-field_f528760 elementor-col-100\">\n\t\t\t\t\t<div class=\"elementor-field-subgroup  \"><span class=\"elementor-field-option\"><input type=\"checkbox\" value=\"Accepto la &lt;a href=&quot;https:\/\/www.amec.es\/politica-de-privacidad\/&quot;&gt;Pol\u00edtica de Privadesa&lt;\/a&gt; *\" id=\"form-field-field_f528760-0\" name=\"form_fields[field_f528760]\"> <label for=\"form-field-field_f528760-0\">Accepto la <a href=\"https:\/\/www.amec.es\/politica-de-privacidad\/\">Pol\u00edtica de Privadesa<\/a> *<\/label><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-checkbox elementor-field-group elementor-column elementor-field-group-field_a05b9ee elementor-col-100\">\n\t\t\t\t\t<div class=\"elementor-field-subgroup  \"><span class=\"elementor-field-option\"><input type=\"checkbox\" value=\"Accepto rebre comunicacions informatives \/ comercials d&#039;amec\" id=\"form-field-field_a05b9ee-0\" name=\"form_fields[field_a05b9ee]\"> <label for=\"form-field-field_a05b9ee-0\">Accepto rebre comunicacions informatives \/ comercials d'amec<\/label><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">M'inscric!<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-86c2eae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"86c2eae\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;arrow&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 700 10\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M350,10L340,0h20L350,10z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-dad6dc0\" data-id=\"dad6dc0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e75340 elementor-widget elementor-widget-heading\" data-id=\"1e75340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A qui va dirigida?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d3c60ac\" data-id=\"d3c60ac\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e270d41 elementor-widget__width-initial elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"e270d41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Export Manager<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">\u00c0rea Manager<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Responsable de m\u00e0rqueting internacional<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Professionals que busquen expandir-se a mercats internacionals interessats a aplicar la intel\u00b7lig\u00e8ncia artificial a les accions de m\u00e0rqueting digital.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-512995b elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"512995b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3d6e870\" data-id=\"3d6e870\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed8596f elementor-widget elementor-widget-text-editor\" data-id=\"ed8596f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #ffffff;\">Programa:  <\/span><\/h2><p><span style=\"color: #ffffff;\"><strong>AN\u00c0LISI, ESTRAT\u00c8GIA I APLICACI\u00d3<\/strong><\/span><\/p><ul><li style=\"list-style-type: none;\"><ul><li><span style=\"color: #ffffff;\">Metodologia d&#8217;an\u00e0lisi competitiva, de l&#8217;empresa, el sector i el client utilitzant els LLM d&#8217;IA com GPT o Perplexity, per identificar tend\u00e8ncies i compet\u00e8ncia.<\/span><\/li><li><span style=\"color: #ffffff;\">Determinaci\u00f3 de lestrat\u00e8gia dentrada pels canals digitals i aplicaci\u00f3 al suport web. \u00das d&#8217;eines d&#8217;IA de generaci\u00f3 de landings pages, com ara GetResponse. <br><\/span><\/li><\/ul><\/li><\/ul><p> <\/p><p><span style=\"color: #ffffff;\"><strong>ACCIONS DE M\u00c0RQUETING INTERNACIONAL<\/strong><\/span><\/p><ul><li style=\"list-style-type: none;\"><ul><li><span style=\"color: #ffffff;\">Visi\u00f3 general de les accions de m\u00e0rqueting internacional omnicanal (on\/off).<\/span><\/li><li><span style=\"color: #ffffff;\">Planificaci\u00f3 de les estrat\u00e8gies de m\u00e0rqueting internacional off-line, com ara la participaci\u00f3 en fires o esdeveniments, utilitzant eines IA en el proc\u00e9s.<\/span><\/li><li><span style=\"color: #ffffff;\">Determinaci\u00f3 de les estrat\u00e8gies de posicionament org\u00e0nic (SEO) internacional i campanyes als cercadors (SEM), descobrint eines IA de generaci\u00f3 de continguts i anuncis.<\/span><\/li><li><span style=\"color: #ffffff;\">Estrat\u00e8gia daccions de SMM a nivell internacional. Eines d&#8217;IA de planificaci\u00f3 d&#8217;imatges, veu, v\u00eddeos que acompanyin la creativitat de les accions a les xarxes socials, com Canva, DALL-E, Invideo. <\/span><\/li><\/ul><\/li><\/ul><p> <\/p><p><span style=\"color: #ffffff;\"><strong>Metodologia:<\/strong><\/span><\/p><p><span style=\"color: #ffffff;\">\u00b7 Exposici\u00f3 del contingut amb exemples, casos pr\u00e0ctics i la interacci\u00f3 amb l&#8217;assistent.<\/span><\/p><p><span style=\"color: #ffffff;\">\u00b7 S&#8217;utilitzar\u00e0 el m\u00e8tode del cas en les aplicacions pr\u00e0ctiques reals.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-33259f8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"33259f8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-02aa937\" data-id=\"02aa937\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aede98b elementor-widget elementor-widget-heading\" data-id=\"aede98b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ponent<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a3b3fc elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-global elementor-global-48210 elementor-global-159 elementor-widget-divider\" data-id=\"7a3b3fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-709b2e6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"709b2e6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8840831\" data-id=\"8840831\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4763caf elementor-flip-box--effect-slide elementor-flip-box--direction-up elementor-widget elementor-widget-flip-box\" data-id=\"4763caf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-flip-box__layer__title\">\n\t\t\t\t\t\t\t\tSergio Mestre\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-flip-box__layer__title\">\n\t\t\t\t\t\t\tSergio Mestre\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-flip-box__layer__description\">\n\t\t\t\t\t\t\tActualment dirigeix \u200b\u200bREEXPORTA LLEVANT, i realitza tasques espec\u00edfiques sobre la creaci\u00f3 d'estrat\u00e8gies en l\u00ednia per a empreses exportadores. Consultor Homologat per a serveis docents per EOI, i ICEX Next, Consultor del Programa Expornet - Tutoria de M\u00e0rqueting Digital Internacional d'IVACE Internacional i membre qualificat Google Ads. Imparteix cursos i seminaris de formaci\u00f3 en comer\u00e7 exterior i en internacionalitzaci\u00f3 i internet.  \t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-1516260\" data-id=\"1516260\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d548958\" data-id=\"d548958\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a219b5 elementor-widget elementor-widget-spacer\" data-id=\"7a219b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a15492d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a15492d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-96532c1\" data-id=\"96532c1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9ef1acd elementor-widget elementor-widget-text-editor\" data-id=\"9ef1acd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Tens alguna pregunta? envia un correu a Eva Pahissa \u2013 <span style=\"color: #000080;\"><a style=\"color: #000080;\" href=\"mailto:epahissa@amec.es\">epahissa@amec.es<\/a><\/span>  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fff8c22 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"fff8c22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#formulario\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Inscriu-te!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Consulta altres activitats Com promocionar productes en mercats internacionals amb intel\u00b7lig\u00e8ncia artificial 15 i 16 de juny 2026 &#8211; De 10:00 a 12:00 Sessions en l\u00ednia Formaci\u00f3 bonificada. Programa Accelera Pime Per qu\u00e8 no te la pots perdre? Els models LLM (Large Language Models) de la IA han revolucionat la creaci\u00f3 de contingut i les [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":7727,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"inline_featured_image":false,"footnotes":""},"categories":[440,450,451,449,446,448,443,447,441,444,445,442],"tags":[],"class_list":["post-25711","page","type-page","status-publish","has-post-thumbnail","hentry","category-formacio-int","category-sector-amec-aefemac-ca","category-sector-amec-afespan-ca","category-sector-amec-alimentec-ca","category-sector-amec-amelec-ca","category-sector-amec-amtex-ca","category-sector-amec-ascon-ca","category-sector-amec-envasgraf-ca","category-sector-amec-fertech-ca","category-sector-amec-imapc-ca","category-sector-amec-industria-ca","category-sector-amec-urbis-ca"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Com promocionar productes en mercats internacionals amb intel\u00b7lig\u00e8ncia artificial | amec Positive Industry<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amec.es\/ca\/exportar-amb-exit-eines-i-recursos-per-a-la-internacionalitzacio\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Com promocionar productes en mercats internacionals amb intel\u00b7lig\u00e8ncia artificial | amec Positive Industry\" \/>\n<meta property=\"og:description\" content=\"Consulta altres activitats Com promocionar productes en mercats internacionals amb intel\u00b7lig\u00e8ncia artificial 15 i 16 de juny 2026 &#8211; De 10:00 a 12:00 Sessions en l\u00ednia Formaci\u00f3 bonificada. Programa Accelera Pime Per qu\u00e8 no te la pots perdre? 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