{"id":28286,"date":"2024-09-18T15:15:40","date_gmt":"2024-09-18T13:15:40","guid":{"rendered":"https:\/\/www.amec.es\/formacio-com-trobar-mercats-dexportacio-amb-intelligencia-artificial\/"},"modified":"2026-03-05T15:07:43","modified_gmt":"2026-03-05T14:07:43","slug":"formacio-com-trobar-mercats-dexportacio-amb-intelligencia-artificial","status":"publish","type":"page","link":"https:\/\/amec.es\/ca\/formacio-com-trobar-mercats-dexportacio-amb-intelligencia-artificial\/","title":{"rendered":"Formaci\u00f3: Com trobar mercats d&#8217;exportaci\u00f3 amb intel\u00b7lig\u00e8ncia artificial?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"28286\" class=\"elementor elementor-28286 elementor-22815\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-20f2eca elementor-section-height-min-height elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"20f2eca\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b397ef9\" data-id=\"b397ef9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-925e3e5 elementor-widget elementor-widget-spacer\" data-id=\"925e3e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf3477 elementor-position-inline-start elementor-view-default elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"7bf3477\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a href=\"https:\/\/www.amec.es\/ca\/agenda\/\" class=\"elementor-icon\" tabindex=\"-1\" aria-label=\"Consulta altres activitats\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-double-left\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.amec.es\/ca\/agenda\/\" >\n\t\t\t\t\t\t\tConsulta altres activitats\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c8c893 elementor-widget elementor-widget-spacer\" data-id=\"8c8c893\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e67fe96 elementor-widget elementor-widget-heading\" data-id=\"e67fe96\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Com trobar mercats d\u00b4exportaci\u00f3 amb la intel\u00b7lig\u00e8ncia artificial<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef1dc8f elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-global elementor-global-48210 elementor-global-159 elementor-widget-divider\" data-id=\"ef1dc8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63205bc elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"63205bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar-alt\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">12 de maig de 15:00 a 18:00<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-map-marker-alt\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Sessi\u00f3 presencial a la seu d'amec - Barcelona<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-money-bill-alt\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">350\u20ac+IVA socis amec. 10% Dte. per a inscripcions abans del 30\/04\/2025 <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-250aa52 elementor-section-stretched elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"250aa52\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7722d73\" data-id=\"7722d73\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dcf2bf5 elementor-widget elementor-widget-heading\" data-id=\"dcf2bf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Per qu\u00e8 no te la pots perdre?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1fc040c elementor-widget elementor-widget-text-editor\" data-id=\"1fc040c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Els models LLM ( <em>Large Language Models<\/em> ) de la <strong>IA<\/strong> han revolucionat l&#8217;acc\u00e9s a la informaci\u00f3, especialment en la <strong>investigaci\u00f3<\/strong> de mercats internacionals. Aquestes eines han simplificat en gran mesura el proc\u00e9s de <strong>selecci\u00f3<\/strong> de pa\u00efsos destins, que resulten molt \u00fatils per a les empreses que busquen expandir-se internacionalment. <\/p>\n<p>Tanmateix, com m\u00e9s utilitzem aquestes tecnologies, m\u00e9s sovint <strong>detectem al\u00b7lucinacions (generaci\u00f3 d&#8217;informaci\u00f3 incorrecta), cosa que ens fa q\u00fcestionar-ne l&#8217;efectivitat.<\/strong><\/p>\n<p>En aquest curs establirem una metodologia de recerca amb els LLM, utilitzant GPT, Perplexity, Gemini, entre d&#8217;altres, basant-nos en fonts d&#8217;informaci\u00f3 fiables de comer\u00e7 internacional per minimitzar les incorreccions i obtenir-ne resultats m\u00e9s fiables.<\/p>\n<p>Seguirem el m\u00e8tode del cas, i <strong>cada empresa crear\u00e0 la seva pr\u00f2pia selecci\u00f3 i\/o investigaci\u00f3 de mercats internacionals.<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9ccb83e\" data-id=\"9ccb83e\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ea7d43e elementor-widget elementor-widget-menu-anchor\" data-id=\"ea7d43e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"formulari\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55083a4 elementor-widget elementor-widget-heading\" data-id=\"55083a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Apunta't a la formaci\u00f3: Com trobar mercats d'exportaci\u00f3 amb la intel\u00b7lig\u00e8ncia artificial!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f2091c9 legales-blanco elementor-button-align-center elementor-widget elementor-widget-form\" data-id=\"f2091c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Seg\\u00fcent&quot;,&quot;step_previous_label&quot;:&quot;Anterior&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" id=\"openday\" name=\"Com trobar mercats d\u00b4exportaci\u00f3 amb la intel\u00b7lig\u00e8ncia artificial\" aria-label=\"Com trobar mercats d\u00b4exportaci\u00f3 amb la intel\u00b7lig\u00e8ncia artificial\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"28286\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"f2091c9\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"amec Positive Industry\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-100 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Nom *\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_bfb214a elementor-col-100 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_bfb214a]\" id=\"form-field-field_bfb214a\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Cognoms *\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_723610b elementor-col-100 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_723610b]\" id=\"form-field-field_723610b\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"C\u00e0rrec *\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_cbdc095 elementor-col-100 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_cbdc095]\" id=\"form-field-field_cbdc095\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"El teu correu electr\u00f2nic *\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_71f88b7 elementor-col-100 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_71f88b7]\" id=\"form-field-field_71f88b7\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Empresa *\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-field_09ff446 elementor-col-100 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[field_09ff446]\" id=\"form-field-field_09ff446\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Tel\u00e8fon *\" required=\"required\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Only numbers and phone characters (#, -, *, etc) are accepted.\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-html elementor-field-group elementor-column elementor-field-group-field_313e3ef elementor-col-100\">\n\t\t\t\t\tD'acord amb la Llei org\u00e0nica 3\/2018, de 5 de desembre, de protecci\u00f3 de dades personals i garantia dels drets digitals (LOPDGDD), les dades personals recollides en aquest formulari seran objecte de tractament per part d'AMEC amb la finalitat de posar-nos en contacte amb vost\u00e8 i oferir una resposta a les consultes plantejades per mitj\u00e0 del present formulari. La base legal per al tractament de les vostres dades \u00e9s el vostre consentiment, el desenvolupament de mesures precontractuals o contractuals, el compliment d'obligacions legals i\/o l'inter\u00e8s leg\u00edtim d'AMEC. Es podran exercir els drets dacc\u00e9s, supressi\u00f3, rectificaci\u00f3, oposici\u00f3, portabilitat o limitaci\u00f3 mitjan\u00e7ant correu electr\u00f2nic a ladre\u00e7a amec@amec.es. En tot cas, els interessats tenen dret a presentar una reclamaci\u00f3 davant l'Autoritat de Protecci\u00f3 de Dades corresponent. Les dades personals proporcionades es conservaran pel per\u00edode legalment o contractualment previst, o mentre es mantingui el consentiment de linteressat. No es fa cessi\u00f3 de les dades recollides, excepte per obligaci\u00f3 legal o cessions autoritzades per llei. Preguem, comuniqueu de forma immediata a amec@amec.es qualsevol canvi o modificaci\u00f3 que es produeixi en relaci\u00f3 amb les dades que ens heu proporcionat, a fi que aquestes responguin amb veracitat a la vostra situaci\u00f3 personal en tot moment.      \t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-checkbox elementor-field-group elementor-column elementor-field-group-field_f528760 elementor-col-100\">\n\t\t\t\t\t<div class=\"elementor-field-subgroup  \"><span class=\"elementor-field-option\"><input type=\"checkbox\" value=\"Accepto la &lt;a href=&quot;https:\/\/www.amec.es\/ca\/politica-de-privacitat\/&quot;&gt;Pol\u00edtica de Privadesa&lt;\/a&gt; *\" id=\"form-field-field_f528760-0\" name=\"form_fields[field_f528760]\"> <label for=\"form-field-field_f528760-0\">Accepto la <a href=\"https:\/\/www.amec.es\/ca\/politica-de-privacitat\/\">Pol\u00edtica de Privadesa<\/a> *<\/label><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-checkbox elementor-field-group elementor-column elementor-field-group-field_a05b9ee elementor-col-100\">\n\t\t\t\t\t<div class=\"elementor-field-subgroup  \"><span class=\"elementor-field-option\"><input type=\"checkbox\" value=\"Accepto rebre comunicacions informatives \/ comercials de Amec\" id=\"form-field-field_a05b9ee-0\" name=\"form_fields[field_a05b9ee]\"> <label for=\"form-field-field_a05b9ee-0\">Accepto rebre comunicacions informatives \/ comercials de Amec<\/label><\/span><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">M'inscric!<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-86c2eae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"86c2eae\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;arrow&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 700 10\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M350,10L340,0h20L350,10z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-dad6dc0\" data-id=\"dad6dc0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e75340 elementor-widget elementor-widget-heading\" data-id=\"1e75340\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A qui va dirigida?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d3c60ac\" data-id=\"d3c60ac\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e270d41 elementor-widget__width-initial elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"e270d41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Export Manager<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">\u00c0rea Manager<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Responsable de m\u00e0rqueting internacional<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Professionals que busquen expandir-se a mercats internacionals interessats a aplicar la intel\u00b7lig\u00e8ncia artificial a la investigaci\u00f3 i selecci\u00f3 de mercats.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-512995b elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"512995b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wider\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3d6e870\" data-id=\"3d6e870\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5af2a5a elementor-widget elementor-widget-text-editor\" data-id=\"5af2a5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><strong><span style=\"color: #ffffff;\">Contingut:<\/span><\/strong><\/h3>\n<p><strong>EL PROC\u00c9S D&#8217;INVESTIGACI\u00d3 AMB LA IA (metodologia)<\/strong><\/p>\n<\/p>\n<ol>\n<li>Planificaci\u00f3 de la investigaci\u00f3 de mercats internacionals, definint els objectius que guiaran el nostre proc\u00e9s. Incorporarem models de llenguatge com ChatGPT, Perplexity AI, aprofitant les seves capacitats per accedir a informaci\u00f3 rellevant de manera eficient. <\/li>\n<li>Aplicaci\u00f3 de la metodologia de recerca basada en el prompting, que ens permetr\u00e0 fer cerques m\u00e9s precises i efectives tant amb la IA com a Internet.<\/li>\n<li>Definici\u00f3 dels KPI clau en una taula de selecci\u00f3 de pa\u00efsos, analitzant els factors essencials per prioritzar els mercats m\u00e9s adequats.<\/li>\n<\/ol>\n<p><strong> <\/strong><\/p>\n<p><strong>SELECCI\u00d3 DE MERCATS EXTERIORS AMB LA IA (pr\u00e0ctica)<\/strong><\/p>\n<\/p>\n<ol>\n<li>Recull d&#8217;informaci\u00f3 clau sobre els pa\u00efsos objectiu, utilitzant eines de IA, com ara dades econ\u00f2miques, pol\u00edtiques, de risc pa\u00eds i demogr\u00e0fiques. Aquestes eines ens permetran analitzar grans volums dinformaci\u00f3 i extreure conclusions rellevants de manera r\u00e0pida i eficient. <\/li>\n<li>An\u00e0lisi l&#8217;oferta i la demanda internacional per avaluar les oportunitats de mercat, identificant e-marketplaces rellevants, bases de dades i directoris de fires internacionals, entre d&#8217;altres.<\/li>\n<li>Informaci\u00f3 de l&#8217;accessibilitat al mercat per identificar aranzels, impostos i documentaci\u00f3 duanera.<\/li>\n<li>Utilitzarem els LLM d&#8217;IA per processar tota aquesta informaci\u00f3 i ens ajudi a prendre decisions de quins mercats abordar.<\/li>\n<\/ol>\n<\/p>\n<p><strong>Metodologia:<\/strong><\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>Exposici\u00f3 del contingut amb exemples, casos pr\u00e0ctics i la interacci\u00f3 amb l&#8217;assistent.<\/li>\n<li>S&#8217;utilitzar\u00e0 el m\u00e8tode del cas a les aplicacions pr\u00e0ctiques reals.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-33259f8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"33259f8\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-02aa937\" data-id=\"02aa937\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aede98b elementor-widget elementor-widget-heading\" data-id=\"aede98b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ponent<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a3b3fc elementor-widget__width-initial elementor-widget-divider--view-line elementor-widget elementor-widget-global elementor-global-48210 elementor-global-159 elementor-widget-divider\" data-id=\"7a3b3fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-709b2e6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"709b2e6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8840831\" data-id=\"8840831\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4763caf elementor-flip-box--effect-slide elementor-flip-box--direction-up elementor-widget elementor-widget-flip-box\" data-id=\"4763caf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-flip-box\" tabindex=\"0\">\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__front\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-flip-box__layer__title\">\n\t\t\t\t\t\t\t\tV\u00edctor de Francisco\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"elementor-flip-box__layer elementor-flip-box__back\">\n\t\t\t<div class=\"elementor-flip-box__layer__overlay\">\n\t\t\t\t<div class=\"elementor-flip-box__layer__inner\">\n\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"elementor-flip-box__layer__title\">\n\t\t\t\t\t\t\tV\u00edctor de Francisco\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-flip-box__layer__description\">\n\t\t\t\t\t\t\tProfessor de cursos de Comer\u00e7 Internacional i M\u00e0rqueting Internacional relacionats amb el m\u00f3n d'Internet. Codirector del M\u00e0ster en Administraci\u00f3 de Negocis Digitals. Combina la seva tasca docent amb la direcci\u00f3 de l'empresa REEXPORTA, Ag\u00e8ncia de Digital Performance Marketing, que ha desenvolupat m\u00e9s de 300 projectes a Internet, a m\u00e9s de 20 pa\u00efsos des de l'any 2004.  \t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-1516260\" data-id=\"1516260\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-d548958\" data-id=\"d548958\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a219b5 elementor-widget elementor-widget-spacer\" data-id=\"7a219b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a15492d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a15492d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-863bccc\" data-id=\"863bccc\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56e844f elementor-widget elementor-widget-text-editor\" data-id=\"56e844f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><strong>Fitxa t\u00e8cnica<\/strong><\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-96532c1\" data-id=\"96532c1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9ef1acd elementor-widget elementor-widget-text-editor\" data-id=\"9ef1acd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les empreses membres de <em><strong>Amec<\/strong><\/em> disposen d&#8217;un 40% de descompte en el preu i un 20% de descompte per a les empreses s\u00f2cies de l&#8217;AER i Ascamm.<\/p>\n<ul>\n<li>Preu membres <em><strong>amec<\/strong><\/em> : 350\u20ac + IVA<\/li>\n<li>Preu membres de l\u00b4AER \/ Ascamm: 460\u20ac +IVA<\/li>\n<li>Preu empreses no membre: 580\u20ac + IVA<\/li>\n<\/ul>\n<p>Nombre m\u00ednim d&#8217;assistents: 7<\/p>\n<p>Formaci\u00f3 bonificada per Fundae, sol\u00b7licita&#8217;ns la documentaci\u00f3 per a la seva bonificaci\u00f3.<\/p>\n<p class=\"p1\">Tens alguna pregunta? envia un correu a Eva Pahissa \u2013 <span style=\"color: #000080;\"><a style=\"color: #000080;\" href=\"mailto:epahissa@amec.es\">epahissa@amec.es<\/a><\/span> <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fff8c22 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"fff8c22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#formulario\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Inscriu-te!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Consulta altres activitats Com trobar mercats d\u00b4exportaci\u00f3 amb la intel\u00b7lig\u00e8ncia artificial 12 de maig de 15:00 a 18:00 Sessi\u00f3 presencial a la seu d&#8217;amec &#8211; Barcelona 350\u20ac+IVA socis amec. 10% Dte. per a inscripcions abans del 30\/04\/2025 Per qu\u00e8 no te la pots perdre? Els models LLM ( Large Language Models ) de la IA [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":7727,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"inline_featured_image":false,"footnotes":""},"categories":[452,440,450,451,449,446,448,443,447,441,444,445,442],"tags":[],"class_list":["post-28286","page","type-page","status-publish","has-post-thumbnail","hentry","category-formacio","category-formacio-int","category-sector-amec-aefemac-ca","category-sector-amec-afespan-ca","category-sector-amec-alimentec-ca","category-sector-amec-amelec-ca","category-sector-amec-amtex-ca","category-sector-amec-ascon-ca","category-sector-amec-envasgraf-ca","category-sector-amec-fertech-ca","category-sector-amec-imapc-ca","category-sector-amec-industria-ca","category-sector-amec-urbis-ca"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Formaci\u00f3: Com trobar mercats d&#039;exportaci\u00f3 amb intel\u00b7lig\u00e8ncia artificial? | amec Positive Industry<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amec.es\/ca\/formacio-com-trobar-mercats-dexportacio-amb-intelligencia-artificial\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Formaci\u00f3: Com trobar mercats d&#039;exportaci\u00f3 amb intel\u00b7lig\u00e8ncia artificial? | amec Positive Industry\" \/>\n<meta property=\"og:description\" content=\"Consulta altres activitats Com trobar mercats d\u00b4exportaci\u00f3 amb la intel\u00b7lig\u00e8ncia artificial 12 de maig de 15:00 a 18:00 Sessi\u00f3 presencial a la seu d&#8217;amec &#8211; Barcelona 350\u20ac+IVA socis amec. 10% Dte. per a inscripcions abans del 30\/04\/2025 Per qu\u00e8 no te la pots perdre? 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